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White Label Reseller

Your Brand. Your Prices.
Complete Whitelabel AI Automation Platform.

You build the brand and customer base. BotSailor powers the technology.

Give businesses one platform for AI-powered sales and support, lead qualification, workflow automation, Shared Inbox, and conversational marketing across WhatsApp, Messenger, Instagram, Telegram, and WebChat.

  • WhatsApp
  • Messenger
  • Instagram
  • Telegram
  • Website
BotSailor White Label: your brand, your prices, our AI engine.
The whole stack, one platform

More than a white label chatbot platform

Businesses need conversations and workflows automated from one place. Put your name on that stack and sell it as marketing software, an AI sales product, or a full automation suite.

AI Chatbots

Automate customer conversations, FAQs, lead capture, follow-ups, and support.

AI Agents

Assistants that sell, qualify, collect information, and handle business tasks.

Workflow Automation

Conditions, actions, APIs, webhooks, and e-commerce systems — connected under your brand.

Conversational Marketing

Engage buyers across WhatsApp, Messenger, Instagram, Telegram, and website chat.

Shared Team Inbox

AI, automation, and human agents working in one workspace.

One platform. Every major conversation channel.

From marketing and lead generation to sales and support, your customers run their whole chatbot customer journey across the channels their buyers already use.

700+ resellers around the world — United States, India, Brazil, Mexico, Malaysia, and more.

This is not a chatbot reseller program

You're not Reselling a Chatbot. You're Reselling a AI Workforce.

Your customers don't just get an auto-reply widget with your logo on it. They get a full AI workforce: agents that qualify leads, sell, support, and follow up — working alongside their human team — sold under your brand at the price you set.

Give every customer an AI workforce, not a script

Answer customer questions

Qualify leads automatically

Collect information from buyers

Assist sales teams in real time

Automate repetitive support

Trigger business workflows

Follow up with customers

Work alongside human teams

Chatbots handle conversations. AI Agents understand and act. Workflows connect everything together.

Real multi-agent AI, not one generalist bot

F

Frontline Agent

Greets, qualifies, scores every lead

S

Sales Agent

Pricing, photos, catalogs, objections

C

Support Agent

Answers from the knowledgebase

Agents hand a conversation to each other with ##transfer_agent##, and to a human with ##assign_human_role##, without the buyer's customer repeating anything.

What a real AI sales team does while your customer sleeps

A bot answers. A team of agents closes.

Each agent has its own role, instructions, and knowledge, and hands the buyer to the next one mid-conversation. Your customer sees one smooth chat. You get to charge for an outcome, not a widget.

1

Buyer messages on Instagram

11 pm, no one is online. A visitor asks about a product.

3

Sales Agent sells

Sends pricing, real product photos, and catalog items from live store data.

Build vs. buy

Skip the build. Launch your white label SaaS business this week.

Building automation software from zero means hiring developers, running servers, and maintaining security for months before a single customer pays you. A SaaS white label platform is already running, already scaling, and already carries your name.

White label software as a service turns months of engineering into a few days of branding, pricing, and selling.

Build it yourselfWhite label with BotSailor

× Months of engineering before your first sale

Live under your brand this week

× A dev team, servers, and security to maintain

No developers needed for standard setups

× Every channel API change is your problem

Channels, AI, and updates maintained for you

× Cost and risk before you know if it sells

One-time enrollment, then pay as you grow

Reserved for you, not resold further

Your customers never see BotSailor. They see you.

Branding and team controls are yours alone. Your customers get the AI agents and automation. You keep the platform: the brand, the domain, the prices, the payments, and every account underneath it. Nobody can white-label you or take your customers away.

  • Your domain.app.yourbrand.com — never a BotSailor address.
  • Your logo, name, and colors.The full interface wears your identity.
  • Your landing page.Sign customers up on a page that is unmistakably you.
  • Your pricing and payments.Set every plan, every price, and how you get paid.
  • Your team and subscriber control.Roles, permissions, and every subscriber across every customer account.
  • Your support identity.Customers contact you, not us.

Full control over the white label SaaS business. Zero of the technology to build.

Queen's Fapp.queensf.com
Reply.ioapp.replyio.com
Chatterlyapp.chatterly.co
Your Brandapp.yourbrand.com

Brand names above are illustrative examples, not existing BotSailor resellers.

Everything included

Everything you can offer and sell to your customers

One enrollment. One platform. A full product line you can price, package, and sell as your own from day one.

Custom pricing & SaaS plans

Set your own subscription tiers and pricing for each customer account you host.

Explore

5 channel integrations

WhatsApp, Facebook Messenger, Instagram, Telegram, and WebChat — all under one login.

Explore

AI chatbots & AI agents

Multi-agent AI sales, lead qualification, and support automation.

Explore

Shared team inbox

One queue, built-in CRM, and human handoff for every customer's team.

Explore

Shopify & WooCommerce

Live order lookups and product recommendations from connected stores.

Explore

Visual flow builder & input flows

No-code journeys with conditions, data, and API steps.

Explore

Broadcast (WhatsApp, SMS, FB, Telegram)

Segmented campaigns with delivery reports — ready-made marketing software.

Explore

Comment automation (FB & Insta)

Auto-reply and auto-DM on post and Reel comments.

Explore

Sequence campaigns & follow-up

Multi-step nurture sequences that revive quiet leads automatically.

Explore

HTTP API & webhooks

Connect any customer CRM, ERP, or internal system directly.

Explore

Google integration

Sheets, Calendar, and Contacts sync built in for every customer.

Explore

Advanced WhatsApp features

Catalog, Flows, carousel, appointments, calling, and Click to WhatsApp Ads.

Explore

Advanced live chat

Website widget with built-in translator for global customers.

Explore

Social posting & Telegram groups

Schedule social posts and moderate Telegram groups from the same platform.

Explore
Built for resellers, agencies & SaaS entrepreneurs

Whatever you sell today, this adds recurring revenue to it

Keep your skills and your clients. Add a white label marketing platform they pay for every month.

Chatbot Resellers

Stop reselling someone else's logo. Own the brand, the pricing, and the customer relationship.

Digital Agencies

Add white label marketing software to your menu and turn one-off projects into monthly income.

Automation Agencies

Run every client on a white label agency platform, and turn your flows into plans you sell again and again.

SaaS Entrepreneurs

Launch a working product with channels, AI, and billing ready — no dev team, no roadmap wait.

Consultants & Providers

Sell your expertise plus the software. Every audit, training, and setup becomes a subscription.

Beyond subscriptions

Create more ways to earn from the same platform

Don't limit your business to one monthly fee. The same platform lets you sell services on top — each billed however you like.

SaaS subscriptions

Your own monthly plans on a SaaS subscription model, billed directly to your customers.

AI agent setup

Charge to build and configure AI agents for each customer, then list them on your platform.

Chatbot & workflow builds

Custom automation projects for specific business needs.

WhatsApp automation services

Help businesses automate sales, marketing, and support on WhatsApp.

Managed automation

Run campaigns, workflows, and AI agents for clients as an ongoing service.

Consulting & support

Charge for onboarding, training, implementation, and premium support.

One platform. Multiple revenue streams.

The cheapest way into white label SaaS

Pay for what grows, not for a guess

No large upfront license. No prepaid credit packs to estimate and re-buy. Start with one enrollment fee, then pay each cycle from your wallet based on what your platform actually used.

Then, post-paid — only as you grow

Tiered active member rates

Progressive volume slabs from $2.25 downward as you scale. Minimum 20 billable users. Expired, free, and trial accounts don't count.

Tiered subscriber volume rates

First 500K subscribers free, then volume slabs from $0.0004 down as you scale. See the full table on the pricing page.

Unlimited messages

No per-message cap on included channels for your billed users and subscribers.

No prepaid credit packs

Pay from your wallet each cycle for what your platform actually used — not a bucket you had to guess.

See the exact, current rates on the official white-label pricing page.

From signup to selling

Launch in 4 simple steps

Stuck on a step? Talk to our team or message us on WhatsApp.

1

Activate

Start your white-label environment and claim the enrollment rate.

2

Add your brand

Connect your domain, logo, colors, and business information.

3

Create your plans

Set your packages, pricing, and payment gateways.

4

Start selling

Bring in customers and grow your recurring revenue.

FAQ

Frequently Asked Questions

Everything people ask before starting a white label platform.

A full AI sales, support, and automation platform under your own brand: AI sales and support agents, a shared team inbox, five channel integrations, store integrations, flow builders, broadcasting, and more, all listed under What you can sell on this page.

No. You are reselling a full AI sales agent and automation platform: lead qualification, an AI sales agent, customer support automation, a shared inbox with a built-in CRM, store integrations, and broadcasting, not a single chatbot widget.

Yes. Every AI agent capability on BotSailor, including system prompt actions, multi-agent routing, and knowledgebase-driven replies, is available to your customers inside your branded platform.

No. Every customer account includes WhatsApp, Facebook Messenger, Instagram, Telegram, and website chat, plus connected automation workflows across all five.

Not for most standard automation and chatbot use cases. Branding, plans, and AI agent setup are all done without code. Technical experience helps only for advanced API integrations and custom implementations.

White label SaaS means software built and hosted by a provider and sold by you under your own name. Your white label SaaS business runs on BotSailor's white label software as a service: a white label chatbot platform with AI agents, a shared inbox, and five channels, delivered as your own product.

Both. As a white label AI chatbot it helps your customers automate customer conversations. As white label AI software it adds AI agents, workflows, and broadcasts. The same white label chatbot and white label AI software are sold under your brand.

A customer acquisition chatbot greets each visitor, qualifies them, and captures their details. In BotSailor the Frontline Agent works as a customer acquisition chatbot, and the Sales Agent moves the buyer along the chatbot customer journey until a human closes.

A chatbot customer journey typically runs from first message to qualification, offer, follow-up, and human handoff. Your customers map each step of the chatbot customer journey to a flow or an agent, and automate customer conversations along the way.

Your client does. The WhatsApp Business Account stays in their Meta Business portfolio. You sell the software. You do not take their number if they leave.

Most partners can brand a domain, connect payments, and publish a landing page in days. Meta app approvals for WhatsApp or Instagram can add extra time.

Yes. Your own domain, your own logo, your own colors, and your own landing page. Your customers see your brand, not ours, and you set your own pricing and subscription plans on top.

WhatsApp, Facebook Messenger, Instagram, Telegram, and website chat are included, so your customers run one automation platform across the channels their own buyers already use.

Private label software is a product made by one company and sold under another's brand. With BotSailor you get private label software you never have to build or host, a SaaS white label setup where your domain, logo, colors, and prices replace ours.

Yes. As a white label agency platform it lets you manage client accounts, plans, and subscribers under your brand, and add setup and managed services on top. A white label agency platform gives agencies recurring revenue instead of one-off project fees.

No. White label partners stay private. We do not list reseller company names or domains on this site.

A one-time Whitelabel Flex enrollment fee gets your platform live (see the current rate on the pricing page). After that, billing is post-paid each cycle based on active users and subscribers. Example: 20 paying clients is about $45.00 per month to BotSailor.

Flex is post-paid. You enroll once, then pay progressive active-member rates (from $2.25 downward) plus progressive subscriber volume rates (first 500K subscribers free, then from $0.0004 downward as you scale). Example: 20 paying clients inside the free subscriber tier is about $45.00 per month to BotSailor. There are no prepaid message-credit packs.

Any active member account under your white-label platform. Expired users, free or trial users, and your own team members do not count toward the billable active user total.

50 million BotSailor AI tokens as a welcome credit the moment your white-label platform goes live, on top of unlimited message and subscriber support across included channels.

Mostly through recurring subscriptions. On a SaaS subscription model you set the plans, customers pay monthly, and your cost is the wholesale usage from your enrollment.

Yes. Reseller onboarding includes domain, DNS, embedded signup, Meta app setup, and go-live checks. Meta still reviews apps and message templates. Those steps can add time.

Yes. You set your own SaaS subscription plans and pricing for your customers. Your cost is the post-paid usage rate; what you charge on top is your margin to set.

Yes. Broadcasts, sequences, comment automation, and lead qualification make it white label marketing software you price yourself. As a white label marketing platform it covers WhatsApp, Messenger, Instagram, Telegram, and website chat.

White label marketing automation is campaign and follow-up tooling you sell as your own. With BotSailor that means broadcasts, sequences, and comment automation, delivered under your logo.

An affiliate sends buyers to BotSailor and earns a commission. A white label reseller owns the customer relationship, sets prices, and sells the platform as their own SaaS.

You get onboarding for domain and DNS, branding, payment testing, and app approvals. First-line support for your customers is your responsibility; BotSailor supports the platform.

Ready to launch?

See current Flex enrollment and usage rates, then start your white label workspace.

Open Flex pricingContact Us
50 million free AI tokens on enrollment

One enrollment gets you a fully white-labeled AI sales and automation platform — ready to price, brand, and sell to your first customer this week. Questions first? Contact us or talk on WhatsApp.