WhatsApp Error 130472: This User’s Phone Number Is Part of an Experiment - Explained

❓What does WhatsApp error 130472 mean?

If you see:

Error Code: 130472 — Failed to send message because this user's phone number is part of an experiment

It means that your marketing template message could not be delivered because the customer is part of aMeta experiment group.

The message will only go through if:

1. Acustomer service window(24-hour open chat) exists between you and the customer.
2. The customer contacted you through anopen entry point(such as a WhatsApp ad or widget).

If neither condition is true, the message fails.

❓Why is Meta running this experiment?

Meta (WhatsApp) occasionally runsplatform experimentsto:

• Test how marketing messages affect user experience.
• Protect user engagement by reducing unwanted marketing.
• Improve overall messaging quality.

These experiments involve only avery small percentage of usersand do not have a fixed end date.

❓Will I be charged for undelivered messages?

No.✅
If your message fails because of error 130472, WhatsApp automatically marks it asundeliverableand you arenot billed.

❓Can I fix or bypass error 130472?

You cannot bypass Meta’s experiment. But you can still deliver the message by:

• Asking the customer to message you firstvia another channel (email, SMS, phone).
• Once they reply, a24-hour service window opensand you can resend your WhatsApp message.

❓Does error 130472 mean my WhatsApp account is blocked?

No.❌
Your account isnot blocked or restricted.
This error only affects customers who are currently part of the Meta experiment.

✅Key Takeaways

• Error130472= Customer is in a Meta experiment.
• Marketing messages failonly if no open chat window or entry point exists.
• You arenot chargedfor undelivered messages.
• Resending won’t help— the same error will appear.
• To deliver, thecustomer must engage with you first

👉AtBotSailor, we closely monitor Meta’s updates and keep you informed so your WhatsApp campaigns run smoothly. If you seeerror 130472, you now know exactly why it happens and what to do next.

You will find more WhatsApp delivery error and reason behind it here

WhatsApp Error 131026: Message Undeliverable (Fix & Solutions)

Solution - This message was not delivered to maintain healthy ecosystem engagement