How to Become a White Label Reseller: Join BotSailor's White Label Program

If you are looking to become a White Label Software Reseller & expand your SaaS business offerings, but overwhelmed by the technical complexities and high development costs, now is the best time to get acquainted with BotSailor. By partnering with a reputable white-label provider like BotSailor, you can quickly & cost-effectively start your own SaaS business. In today’s article, I will explain why you should choose BotSailor & how to become a BotSailor White Label Reseller with just a few easy steps. 

Before getting into the details, let’s get a general idea of  What a White Label Reseller Program is?

In simple terms, White Label reseller is selling a high-quality product under your own brand, without creating it from scratch &  maintaining the technical aspects. 

BotSailor's program lets you resell its omnichannel chatbot software services with your branding, logo, and domain. All you have to do is take care of your customers and do the marketing, while BotSailor takes care of the software development. 

Why Choose BotSailor? 

1. BotSailor is cost effective, you can get started with BotSailor’s White Label Reseller program with just $89 per month. The lifetime white label reseller package comes in at $499. You can visit the pricing page here- https://botsailor.com/pricing 
2. Not all the meta business providers offer the White Label Reseller program.
3. You do not need to possess high technical knowledge to get started as a BotSailor white label reseller. The software is handled completely by BotSailor. The support team is ready to help you onboard. All you have to do is take care of your customers needs & do the marketing  to promote your services.
4. BotSailor is a multichannel chatbot software service, covering all major social media sites like WhatsApp, Facebook Messenger, Instagram & Telegram. You can expand your reach across all these platforms & connect millions of potential customers.
5. BotSailor is a highly automated software with various integrations such as Woocommerce, Shopify, Google Sheets, Zapier,  Whatsapp Flows, Ecommerce within whatsapp, a highly automated Live Chat, broadcasting, no code chatbot builder, SMS & Email autoresponder integration, Multi language support & many more. This software is totally keeping you in the forefront of the market. 
6. BotSailor is a meta verified business, partnering with meta. Once you verify your business, risks are eliminated. 

Becoming a White Label Reseller

With just a few easy steps, you can become a BotSailor WhiteLabel Reseller. These are follows:

1. Buying a Domain: To launch your own software service business, you need to buy your own domain. A domain is your online address & this is how people are gonna find you on the internet. For domain you can explore sites like Namecheap, GoDaddy, Hover etc.
2. The second step is registering on the BotSailor site. Go to botsailor.com & register with your email & password.
3. Thirdly go to the pricing plan page & choose your preferred plan from the monthly/quarterly/yearly packages. By moving the slider bar you can explore different pricing scales for different packages. Finally proceed to purchase, your package will be automatically upgraded.
4. Customise your reseller account. Go to settings, then general, change the brand name, upload the logo, white logo & favicon. Change the default header image from BotSailor’s landing page in the ‘Landing page setup’ settings.
5. Lastly & most importantly, point all the three NS records provided by BotSailor to your domain's DNS settings. If you want to keep BotSailor as your subdomain, you have to add the A record that is just below the NS records. 

6. To secure your website, after you finish pointing the NS/A record to your domain, head over to Botsailor’s live chat section, let them know that you have completed with pointing the name servers, one of the agents will assist you with installing the SSL certificate. Enabling the SSL certificate is crucial for your website's security.

That’s all. By following these few easy steps you are ready to get started with your own software reselling business.

Additional Settings

After you finish your reseller account settings, you may complete some additional settings. Such as,

1. Verify your business on meta & set up the Whatsapp cloud API to use the Whatsapp chatbot features. You can read our blog here- set-up-the-whatsapp-cloud-api-with-botsailor 
2. Enable embedded sign up feature for your end users - you can watch the video tutorial regarding ‘How to configure the Whatsapp API for embedded signup’ here-whatsapp-api-configure-for-embedded-sign-up 
3. Approve your facebook app in meta to use the Facebook messenger chatbot features.
4. Setting up a Payment Method
5. Set up subscription based packages & roles for your customers. Just go to Package & Role, click ‘create’, set pricing for your package, validity & enable features you like, & save the settings. it will reflect in the pricing plan. You can create multiple pricing plans as per your need.
6. Manage your team/agents by dividing them into different roles & responsibilities. You can watch our Complete guide to team management and WhatsApp conversations assign to agent with BotSailor’ here- botsailor-team-management 
7. Go to settings to find all options to edit your Company details, social media urls, reviews, feature images & everything you need for your landing page setup.
   

BotSailor goes beyond these functionalities. Explore additional features in the settings like:

- Email Senders (SMTP, Mailgun, Postmark, SES

Mandril )

- SMS Providers (Twilio, Nexmo, Clickatell, Africastalking, Http Get, Http Post)

- Autoresponder Integration (Mailchimp, Sendinblue, ActiveCampaign, Mautic)

- E-commerce Platform Integration (WooCommerce, Shopify)

- OpenAI Integration for advanced functionalities

- Google API Integration 

- Language Settings

Becoming a Successful White-Label Reseller

To succeed in your white label reseller business, you must follow some basic instructions. Because, no matter how much of an amazing product you are selling, If you fail to approach the customers in the right way & fail to do the proper branding & marketing, it may fail. So, focus on these factors-

• Build a Strong Brand identity- You have to build your brand identity in such a way that resonates with your target customers' needs & something that differentiate you from your competitors. Building trust and loyalty within your customers is key.
• Building a marketing strategy: Without a proper marketing plan, it’s almost impossible to shine. You have to reach your target customers with your marketing campaigns, promote your software offerings to drive sales & build your business.
• Provide exceptional customer service: There is no alternative to providing satisfactory customer support. Only a happy customer will become a repeat customer and is more likely to refer your business to others. While bad customer support may decrease your chances to succeed.
• Identify areas for development and work on those. Keep track on your KPI’s (Key Performance Indicator)
• Stay up to date with current company trends. Be consistent & adaptable which is a key to long term business success.
• Most of all, stay patient, positive & persistent. It is truly not an overnight thing to build a successful white label reseller business. Stay dedicated & committed to your goals & you will be able to achieve your objective. 

Now that we have covered everything, do not forget to watch our detailed tutorial on youtube where we have shown everything practically, starting from buying domain and adding the NS record here- Become a White Label Software Reseller: BotSailor White Label SaaS Software Business


FAQ

Q: What is a White Label Reseller? 

Ans: A white label reseller is selling a product or service under your own brand without creating it from scratch. There are ready made businesses which allow you to sell their product or services within a legal partnership.

Q: How to become a White Label Reseller? 

Ans: Becoming a white Label reseller firstly consists of researching & finding a suitable whitelabel provider. Building your brand & marketing strategy along with customer support management. Finally completing the onboarding processes. 

Q: Can you make money with White Label?

Ans: Making money with White Label is objective. It revolves around various factors like your ability to marketing & handling the customer support. If done properly, it can surely generate money. There are plenty of white label resellers in the market who have built their business on this platform and are generating a good revenue.

Q: What is the difference between resell & white label? 

Ans: Reselling is buying & selling products under the original brand. You cannot customise it. The profit is based on the original producer's price margin & the price differences when you sell it. White label means, customising products or services with your own logo & branding & selling it as your own. The profit margin can be higher here depending on your ability to promote and sell the product.

Q: Is White Label legal? 

Ans: Yes, white label solutions are generally legal business models. where a person/company can sell a product or service, created by another company, under their brand. Ensuring necessary licences and legal agreement from the original provider is a must.

Q: Is white label profitable? 

Ans: White Labels are highly profitable business models. Primary preparations & some investments are needed to get started with this business model & succeed.

Q: Who uses white label ?  

Ans: The area is vast, starting from small businesses to big enterprises, startups, agencies & individuals with business goals like entrepreneurs can use white labels.