Welcome to BotSailor Help! Just use the email OTP to sign in and track your tickets. Password login isn’t needed anymore.

Why WhatsApp Catalog is a Game-Changer for Small Businesses Using BotSailor

The WhatsApp Catalog feature in BotSailor transforms the way small businesses sell products. Instead of redirecting users to a separate website or eCommerce store, you can now showcase products directly inside the chat making shopping seamless, fast, and incredibly engaging.

This guide explains why WhatsApp Catalog is a breakthrough feature, and how small businesses can fully utilize it through BotSailor’s automation tools.

 

What Is WhatsApp Catalog?

WhatsApp Catalog allows you to:

✅ List products or services directly inside WhatsApp
✅ Let users browse items within the chat
✅ Enable one-click product inquiries or purchases
✅ Share product collections via chatbot automation
✅ Provide an eCommerce-like experience without a website

 

Why It’s a Game-Changer for Small Businesses

🔹 No Website? No Problem
 Even if you don’t have a full eCommerce store, you can sell products directly in WhatsApp via BotSailor.

🔹 Faster Conversion
 Eliminate the friction of links and redirects. Let customers browse, choose, and purchase in the same chat.

🔹 Better Engagement
 Product messages are rich in visuals, pricing, descriptions, and CTAs — increasing user interaction.

🔹 Personalized Shopping
 Combine Catalog with BotSailor’s chatbot flows to guide users to the right products based on their preferences.

🔹 COD Support & Google Sheet Sync
 Easily support Cash on Delivery and even sync product purchase details to Google Sheets for order tracking.

 

Use Case Example: Selling Handmade Products

🧺 1 Local Grocery Store

Show daily or weekly specials (vegetables, fruits, staples) through catalog blocks.
 Customers select items and confirm orders via WhatsApp — no app or website needed.

👗 2. Boutique Clothing Shop

Display dresses, sarees, or seasonal collections using the catalog.
 Add a size/quantity input and collect delivery info through a follow-up form.

🍰 3. Home-Based Bakery

Offer cakes, cookies, and pastries with real-time images and prices.
 Customers place birthday or event orders with preferred delivery date via flow.

📱 4. Mobile Accessories Shop

Showcase chargers, headphones, and covers using catalog carousels.
 Let buyers pick a product and receive instant invoice or payment link.

🧴 5. Skincare or Handmade Product Sellers

Create collections for soaps, oils, or wellness kits.
 Use follow-up questions for skin type, fragrance preference, etc.

🛵 6. Local Food Delivery or Meal Subscription

Send today’s menu or package options (Lunch Combo A, Combo B) via catalog.
 Customer selects and completes order with address and payment info in chat.

📚 7. Online Bookstore

Highlight new arrivals, bestsellers, or student packages.
 Each book links to a one-click “Buy Now” or “Request Delivery” action inside flow.

🧵 8. Tailoring or Custom Embroidery Business

Show examples of work, fabric types, or pricing tiers via catalog.
 Let users pick a service and book appointments or submit measurements.

💐 9. Florist

Display flower arrangements or gift bundles for special occasions.
 Use catalog + delivery date input to automate order handling.

👞 10. Footwear or Accessories Retailer

Present shoes, bags, belts, etc. by type or gender.
 Let users browse and order right from WhatsApp — track sales in Google Sheets.

 

Best Practices for Small Businesses

✅ Keep catalog updated with real-time stock and pricing
✅ Add clear images and short but helpful descriptions
✅ Use tags or flow logic to show different items based on user interest
✅ Combine catalog blocks with user inputs for quantity, color, or size
✅ Enable “Click to WhatsApp Ads” to attract new buyers directly into your catalog flows

Final Thoughts

WhatsApp Catalog inside BotSailor makes it easier than ever for small businesses to start selling online — without a full website or tech team.

✔️ Rich product listings
✔️ Seamless shopping experience
✔️ Built-in order tracking
✔️ Easy for both buyers and sellers

👉 Go to Flow Builder → WhatsApp Catalog Block and start building your own mobile store today!

 

FAQ

Do I need a website to use WhatsApp Catalog?
 No. Your Meta Commerce catalog is hosted by WhatsApp/Meta — BotSailor pulls that data directly for you.

Can I show catalog items based on user interest?
 Yes! Use flow conditions or API-based product display to customize what each user sees.

Does BotSailor support purchase forms like Cash on Delivery?
 Yes. You can attach forms after catalog selection for collecting name, address, phone, and payment method.

Can I sync orders with Google Sheets?
 Absolutely. Go to Settings → Integrations → Google Sheets, connect your sheet, and BotSailor will store order details automatically.