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Knowledgebase/Engagement/Article

How to Set Up Comment Automation for a Facebook Page Using BotSailor

  • 15 Oct 2026
  • 3 min read
  • 0 views
TL;DR:
BotSailor's Facebook Comment Automation feature helps you automatically respond to comments on your Facebook Page posts. Connect your Facebook Page to BotSailor, configure comment automation rules, create automated replies, and enable Messenger responses when needed. This saves time, improves customer engagement, and helps businesses manage Facebook interactions without manually replying to every comment.



Prerequisites


Before starting, make sure you have:

● A BotSailor account.

● A connected Facebook Page.

● Admin access to the Facebook Page.

● Facebook Messenger enabled.

● A public reply message.

● A private reply template.

What Is Comment Automation?


Comment Automation automatically responds when someone comments on your Facebook posts.

For example:

User comment:
This is so funny 😂
Public reply:
Glad you enjoyed it! Follow Funny Video for more amazing videos. 😄
Private Messenger reply:
Thanks for engaging with Funny Video. Stay connected for more entertaining content. 😊


Step-by-Step Setup


Step 1: Open Comment Automation

Go to:
Chatbot Manager→ Facebook Page → Engagement → Comment Automation

Select your Facebook Page and open the Full Page Campaign settings.


Image

BotSailor Comment Automation dashboard showing the Full Page Campaign and Auto Reply & Comment settings.


Step 2: Enable Full Page Reply

In the Full Page Campaign section, turn Full Page Reply ON.
This enables automatic replies to comments on the page.


Image

BotSailor Full Page Reply enabled for Facebook comment automation.


Step 3: Create a Reply Template

Go to:
Manage → Reply Template → Add New Template

Create your public comment reply.
Example:
Glad you enjoyed it! Follow Funny Video for more amazing videos. 😄

Save the template.


Image

BotSailor Reply Template settings for creating an automated Facebook comment response.


Step 4: Create a Private Reply Template

Go to:
Manage → Reply Template → Add New Template

Create a private Messenger reply.
Template Name:
Funny Video – Private Comment Reply
Message:
Thanks for engaging with Funny Video. Stay connected for more entertaining content. 😊

Save the template.

Step 5: Select the Private Reply Template

Open the Full Page Reply settings.
Under:
Select a Message Template for Private Reply
select your Funny Video – Private Comment Reply template.

This allows BotSailor to send the private message to the commenter.


Image

BotSailor Full Page Reply settings showing the selected private reply message template.


Step 6: Start the Full Page Campaign

After configuring the reply settings, start the Full Page Campaign.
When successful, BotSailor displays a confirmation message.


Image

Confirmation message showing that the Full Page Campaign has started successfully.

Step 7: Test the Automation

Use another Facebook account and comment on a Funny Video post.
Example:
This is so funny 😂

Check that:

● The public reply appears under the comment.

● The private Messenger message is sent.

● The campaign processes the comment successfully.

Expected Result


Comment:
This is so funny 😂
Public Reply:
Glad you enjoyed it! Follow Funny Video for more amazing videos. 😄
Private Messenger:
Thanks for engaging with Funny Video. Stay connected for more entertaining content. 😊

Image


Expected result of Facebook comment automation showing the public reply and private Messenger response from Funny Videos.


Troubleshooting


Public Reply Not Working

Check:

● Full Page Reply is ON.

● The correct Reply Template is selected.

● Facebook Page is connected.

Private Reply Not Working

Check:

● Private Reply Template is created.

● The template is selected under Private Reply.

● Messenger is available for the connected Facebook Page.

Campaign Not Starting

Check the campaign settings and make sure the required fields are completed before starting the Full Page Campaign.

Success Checklist


✅ Facebook Page connected
✅ Full Page Reply enabled
✅ Public Reply Template created
✅ Private Reply Template created
✅ Private Reply Template selected
✅ Full Page Campaign started
✅ Test comment completed
✅ Public and private replies received



Mahafuz Abir

Mahafuz Abir

FAQ

Frequently Asked Questions

Find answers to common questions about this topic

Facebook comment automation automatically responds to comments on your Facebook Page posts. With BotSailor, you can configure public replies and private Messenger messages for commenters.

Full Page Reply allows BotSailor to automatically respond to comments made across the Facebook Page's posts according to the configured campaign settings.

Yes. You can create a Private Reply Template and select it in the Full Page Reply settings. BotSailor can then send the configured private message to the commenter.

Yes. You can create one Reply Template for the public comment response and another Private Reply Template for the Messenger message.

Go to Manage → Reply Template → Add New Template, then create and save the message you want to use.

Yes. You can create your own Reply Template and use the message you want BotSailor to post as the public response.

Use another Facebook account to comment on a post on the connected Facebook Page. Then check whether the configured public reply appears and whether the private Messenger message is delivered.

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